ADC Toscani

The ADC approached illustrator Ben Weeks and Underline Studio to design and illustrate a newspaper of the inspiring speech presented by Oliviero Toscani at the ADC’s 92nd Annual Awards in Miami Beach. Working collaboratively with Ben we came up with a two-part newspaper where the larger part unfolds to become 4 posters with quotes from the speech hand-rendered by Ben and the smaller part reproduces the speech in its entirety. The final piece was sent to 2,000 top creatives around the world to promote that year’s Annual Awards + Festival.

Client: Art Directors Club, New York
Illustration: Ben Weeks